SEO Agency Capalaba

We are a digital marketing agency specialising in Search Engine Optimisation (SEO) in Capalaba. Our services include local SEO, Google Business Profile (GBP) optimisation, SEO for trades and service-based businesses, content marketing and eCommerce SEO.

Our SEO professionals have over 30 years of experience ranking companies in Capalaba. We can manage every aspect of your SEO campaign or consult with you.

If you want to work directly with a local team of SEO experts who know the Capalaba area (we don’t outsource your campaign overseas), get a free quote & strategy outline today.

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Why Choose Websites That Sell Over Any Other SEO Company In Capalaba?

We know the Capalaba region & market

As a major commercial hub in Redland City, Capalaba boasts two large shopping centres and a diverse business landscape. The Redland City Economic Development Framework emphasises increasing the export of goods and services beyond the city's boundaries to maintain strong Gross Regional Product (GRP) growth. With targeted SEO strategies, businesses in Capalaba can enhance their online presence, attract customers and capitalise on the suburb's economic growth.

We've worked with other businesses in Capalaba before

We've helped retail businesses and service providers not only rank well in Capalaba but also expand their reach into nearby areas like Cleveland, an important gateway to North Stradbroke Island. This is particularly beneficial for businesses that cater to both residents and tourists alike.

You get direct access to our SEO specialists

We do not outsource SEO overseas; our team operates locally, and you deal with them directly. Because we have a office location nearby we can even come and meet you.

Our SEO specialists will become your dedicated account managers and oversee your campaign. This means no double handling, waiting on hold, guessing where your money is going, or wondering who has access to your site.

You can email, phone or visit us in the office to discuss your campaign. We’re always here to help.

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Meet Our Agencies SEO Experts

Alannah, SEO Team Leader

• Ahrefs Certification
• Hubspot Search Engine Optimisation (SEO) Certification
• Bachelor of Creative Industries (Queensland University of Technology)
• Graduate Diploma of Marketing (Griffith University)

With 7+ years of SEO content experience and a background in marketing, I've developed content strategies that generate real results for clients in highly competitive and niche landscapes.

One example is when I increased organic impressions by over 172k and generated over 1000 clicks across only three semantically briefed content pieces for a client in the healthcare industry within a 4-week period.

I have written hundreds of pages of optimised content, including every page on a site that ranked organically on a content-only strategy (no backlinks), for over 12 months without any further optimisations. Getting pages to rank, generate high levels of traffic, and age well (rank longer) is my speciality.

My methodology focuses on semantic content clustering, strategic use of link equity and user intent mapping, which I have developed through the Australian SEO Academy and the Topical Authority Course.

Specialisations:

Data-driven content strategy development (Google Search Console Training)

Industry specific SEO content (Medical, healthcare and trades)

User friendly and semantically optimised copywriting (tools: Surfer SEO, SEMrush)

Content performance analysis and optimisation (Search Console clicks & impressions report)

Historical content review and content decay recovery.

recent achievement: Planned and executed a content strategy that generated over 150,000 organic impressions within a 12 month period for a corporate training company using semantically briefed content and EEAT practices.

Chavee Chard, SEO Specialist

• Google Analytics Certified (Grow with Google)
• Diploma in Business (New Zealand Institute of Education)
• Level 7 Diploma in Digital Marketing (Eastern Institute of Technology)
• Australian SEO Academy Certified (Websites That Sell)

With over 3 years of SEO & marketing experience, I’ve developed a strong foundation in digital marketing & search engine optimisation. My skill set includes core marketing principles, consumer behaviour, data analysis, reporting, Google Analytics, keyword analysis, as well as technical, on-page optimisation and off-page SEO.

I've successfully optimised a local electrician's websites using semantic SEO principals that increased traffic by 36% over a 6 month period.

Specialisations:

contextual flow development and implementation (micro & macro semantics)

technical SEO auditing and performance optmisation (certified in SEMrush Technical SEO)

google core update recovery (recovered 3 sites in the last year from core updates)

recent achievement: I implemented our proprietary contextual interlinking strategy for a local client and achieved first page rankings for 21 different locations in just 30 days.

Luke Burrell, BBus(Mktg), SEO Specialist

• Bachelor of Business with a major in Marketing (UniSC)
• Australian SEO Academy Certified (Websites That Sell)
• Google Analytics Certification

I have a bachelor's degree in business with a major in marketing and over 4 years of experience specialising in digital marketing, SEO, content creation, social media management, video editing, photography, and graphic design.

This skill set is in addition to my foundation of core marketing principles such as consumer behaviour, market segmentation, positioning, and the marketing mix. I have experience conducting market research and creating marketing campaigns for local businesses.

As an SEO Specialist, I bring expertise across technical SEO, on-page optimisation, and off-page strategies to drive measurable organic growth with real ROI for our clients.

Specialisations:

eCommerce SEO (Google Digital Marketing & E-commerce Professional Certificate)

Silo & Clustering (both virtual & physical site structure website silos)

Copywriting (more clicks from the SERPS to the page, and decrease bounce rate with helpful content)

recent achievement: I successfully strategised and implemented a new SEO strategy for a national hot water company, resulting in first and top three positions on Google across all major cities and locations in Australia. This led to the business ranking first Australia wide for hot water system searches.

David Krauter, Head of SEO Strategy

• SEMrush SEO Specialist certified
• Ahrefs Certified Professional
• Bachelor of Business (Queensland University of Technology)
• Australian SEO Academy Trainer

With over 20 years experience in search engine optimisation, I've developed and implemented successful SEO strategies across 150+ campaigns. I have strategised SEO for Fortune 500 companies like Gillette, leading national-level companies like Steel-Line and also micro local businesses across Australia.

My specialisation in site architecture optimisation, including internal linking using PageRank flow modelling and topic clustering has helped me achieve over 2,000 page 1 ranking results to date. I have contributed my thoughts on SEO & Marketing on industry leading websites such as Authority Builders Co, The Hoth & Agency Analytics.

Specialisations:

Semantic Content Clustering (Koray Tugberk GUBUR trained on Topical Authority)

Entity Optimisation (matching Google's Knowledge Graph understanding)

Comprehensive E-E-A-T Optimisation according to Google's Search Quality Rater Program Guidelines

recent achievement: I developed our specialised "intent-matching" methodology which helped a client in the manufacturing space achieve 41% higher click through rate form intent-matched landing pages compared to general user intent pages and receive a 2.7 times longer average session duration on intent-optimised content post the December 2024 core update.

SEO Services Proven To Work In Capalaba

Each suburb across Brisbane is different in size, demographics and growth potential. The following are the strategies we have found to get good results and high return on investments for companies operating in Capalaba:

Local SEO

If you are a local business that operates and services in the Redland City region, then a local SEO campaign is what you need. Your campaign will help you get found by people living in the Capalaba area when they search for your services on Google. A suburb-specific campaign can also help you reach nearby locations such as Cleveland, Alexandra Hills and even North Stradbroke Island.

Details

Google Business Profile Optimisation

Optimising your Google Business Profile includes essentials such as completing your company profile, setting target service areas and interlinking your website. This helps you rank in the Google Maps Pack and Google Maps searches across Capalaba and surrounding suburbs. As a result, customers can find you when they need your services and use search terms such as "trusted plumber near me."

Details

eCommerce SEO

Businesses in Capalaba that sell goods outside the region can significantly benefit from optimised product pages, category pages and structured data markup, helping their offerings rank in both Google Shopping and organic search.

By targeting keywords related to exports (e.g., "wholesale manufacturing supplier Queensland" or "exporting industrial parts from Brisbane"), Capalaba-based businesses can attract national and international buyers.

Details

SEO for Trades and Service-Based Businesses

Capalaba has a thriving trade and service industry, with businesses catering to both residential and commercial clients. Many of our clients are plumbers, electricians, mechanics and landscapers, who we connect with homeowners and businesses.

We focus on optimising location-based searches, service pages and customer reviews to ensure your business appears when potential clients in Capalaba and the surrounding suburbs are actively looking for your services.

Additionally, we implement citation building to ensure your business details are consistently listed across key online directories such as Yellow Pages, True Local and industry-specific platforms. This not only strengthens your online presence but also helps secure high-quality backlinks from reputable local websites.

Details

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Is SEO worth it for a Capalaba based business?

Capalaba is a central hub in the Redland City area, with a busy shopping centre, local businesses and proximity to popular spots like Victoria Point and Cleveland. With a growing residential community and easy access to transport links, Capalaba offers a wealth of opportunities for local businesses to thrive.

According to SEO.com, 97% of people check a business online before visiting. By optimising for mobile, targeting local keywords and refining your Google Business Profile, you can effectively capture the attention of potential customers and drive more visits to your door.

While traditional advertising has its place, local SEO offers lasting results. With paid ads, business can evaporate as soon as you stop paying, while SEO delivers organic traffic for months or even years.

We think all of these factors, along with growing opportunities in Capalaba, make SEO a highly worthwhile investment for any business looking to stay competitive in the market.

What types of companies should invest into SEO in Capalaba?

Local Service Providers: Plumbers, Electricians, Builders, Pest Control, etc.

Capalaba's mix of established homes and newer developments means the demand for local services like plumbing, electrical work, pest control, and general building services is consistent.

We know that many of Capalaba’s residents prefer local providers who understand the area’s specific needs. Businesses like OA Plumbing have gained a competitive edge by investing in local SEO. Optimising their websites for Capalaba-specific keywords ensures local searches, such as "plumber near me".

Retailers & eCommerce Stores

With Capalaba home to Capalaba Park Shopping Centre and Capalaba Central, we do a lot of work with local retail businesses. Additionally, as many consumers now prefer shopping online, retailers in the area can tap into the growing trend of eCommerce by improving their online presence with eCommerce SEO.

One such example is Pillow Talk, which has benefited from both foot traffic and online sales through an enhanced Google Business Profile and optimised product pages on its website. By targeting specific eCommerce-related keywords, they see consistent traffic to their online stores and convert visitors into loyal customers.

Healthcare Providers: Doctors, Dentists, Skin Clinics, etc.

Capalaba's growing and diverse population includes both families and retirees. With a focus on health and wellness, local healthcare providers are crucial in meeting the needs of the community.

Healthcare professionals like Bayside Health Professionals have optimised their websites and Google Business Profiles for location-based searches to ensure they are the go-to choice for residents who prefer a healthcare provider close to home. They’re visible to potential patients in Capalaba and surrounding suburbs like Alexandra Hills and North Stradbroke Islanders when coming to the mainland.

Export and Manufacturing Businesses

Capalaba’s strategic location in the Redland City area positions it as an ideal hub for manufacturing and export businesses. As Redland City’s Economic Development Framework focuses on increasing exports, businesses in sectors like manufacturing, industrial parts and wholesale distribution can benefit significantly from international SEO.

For example, Capalaba Industrial Village has leveraged international SEO strategies like Hreflang tags, country-specific domain structures, and content tailored to target interstate and international buyers. This helps them broaden their customer base and align with the region's export growth goals.