PPC Glossary
Terms related to Pay Per Click Advertising, relevant to services such as Google Ads or Facebook Ads, utilized to gain quick boosts in web traffic and extending reach to targeted audiences without needing longer term strategies like SEO.
F
Facebook Pixel
The Facebook Pixel is a website conversion tracking code that sends information about events such as purchases, adding items to the cart, page views, abandoned carts, and more to Facebook campaigns.
Want to work with us?
Speak to one of our digital marketing specialists and we can design an online marketing growth plan for you.